What do market research companies do?
Following a market research strategy allows a company to interpret and discover the target audience and its variable market. It uses opinions and feedback from consumers about their interest in the product or service. Market research companies conduct surveys in all sorts of ways, including telephone surveys, using social media polls, asking questions face-to-face with customers. Companies use various types of marketing research techniques, which can be classified as quantitative and qualitative research. Here are some benefits of market research:
It minimizes any investment risk by strengthening the business position.
It identifies potential threats and informs accurate measures
It helps to discover the competitor’s strengths and weaknesses.
It also facilitates strategic planning.
Here’s a list of top 10 marketing research companies in India:
Task Virtual: Through virtual assistance, it handles all the personal and business tasks for you. It helps companies develop their ideas and present them in the digital arena, on almost all the latest platforms. With unique marketing strategies, it provides customized solutions.
Seminal Research: Providing reliable knowledge of what is already available can only be done by one of the top marketing research companies. Seminal research delivers insights into the way people think, spend and what technologies you should use to help build your brand image
GreyCells Research Services Pvt. Ltd: Offering services for every stage of the marketing process, Greycells are traders of global experience and absorb in-depth knowledge of the Indian market and its cultural values
TNS India Private LTD: It is a market research agency that provides solutions and insightful analysis of business opportunities for both local and international markets.
Orchidea Research and Technology: Works as a pen research company that expands your research online with elemental and keen approaches. They explore the realm of research through immense exposures of the company’s profile.
InQognito Insights: Soaked in the intriguing world of consumer behaviors, this company provides insights to understand the depth of the company. With a cumulative experience of 20 years, this company enjoys partnering with various clients.
Ipsos India Research: At Ipsos, they believe that clients need more than a data supplier; they need a partner who can assure accurate information and turn it into actionable truth. A team of experts provides precise measurements to understand the market and its people.
Hansa Research: Emerged as one of the top marketing research companies like tofler, Hansa Research gained a presence in about 77+ countries all over the globe. Being pioneers in research and data development, they produce authentic reports.
Majestic MRSS: Headquartered in Mumbai, this company is one of the largest firms in Asia, and that is why it makes it to the list of top 10 marketing research companies. With innovative techniques, it provides different services to its clients.
IMRB International: Established in 1970, this market research company is one of the leading companies in India. Clients like BAT Group, Pepsi group, TVS motors, and more, it has benefited the growth of the company through its valuable insights.
Making it to the list of top 10 marketing research firms, these groups of companies are best at what they do. Consult any one of them now and make your company grow.